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20 Mind-blowing AI Tools Helping Real Estate Agents Slay in 2023
Artificial intelligence (AI) is changing how real estate agents do business. And that’s a great thing. More and more software companies are integrating AI tech into their services, making the lives of...
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25 Best Real Estate YouTube Channels (Coaching, Humor & More)
Over the last few years, I’ve noticed the quantity and quality of free training for Realtors on YouTube has exploded. If you know where to look, you can find experts doing deep dives on everything...
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14 Spine-chilling Halloween Real Estate Marketing Ideas 👻 for 2023
We at The Close love Halloween! Not only is it the kickoff to the fall season with cooler weather and all things pumpkin spice, but it’s also that time of year to dress in costume, enjoy bite-sized...
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12 Clever Ways to Use ChatGPT for Real Estate in 2023 (+ 17 Prompts)
Artificial intelligence (AI) blasted into our daily lives in a flash, and the real estate industry is feeling the aftershocks. But as jarring as it is, ChatGPT is also emerging as a powerful tool,...
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Fierce, Fabulous & Focused: 5 Ways Women in Real Estate Are Owning It in 2023
No, you’re not imagining it. There’s been a clear shift in mindset in this industry—particularly among women in real estate—over the past few years. And it was on full display at Align 2023, the third...
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How to Switch Real Estate Brokerages in 2024 (+ Template & Checklist)
So you’re thinking you want to switch real estate brokerages in the new year, but you’re not sure how or where to start? You’re in the right place! When I knew I needed to make a change, I had no...
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19 Gorgeous Instagram Bio Examples for Real Estate Agents That Inspire (+...
Instagram (IG) reigns supreme with real estate agents for marketing. Sure, some Realtors are crushing it with amazing videos and carousel posts and driving more business from IG than ever. But it all...
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Instagram Stories for Agents: 12 Easy Ways to Drive Engagement
If you’re a Realtor who is still turning a blind eye to Instagram Stories, you might be in for a wake-up call. Real estate agents who don’t utilize Instagram Stories may be missing huge opportunities...
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15 Must-follow Real Estate Instagram Accounts for 2023 (+ 5 Growth Hacks)
When I started The Broke Agent in 2015, real estate Instagram was an unbearable place to scroll. The #realtor hashtag was flooded with carbon copies of suited-and-booted “top producers” who were all...
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14 Real Estate Testimonial Examples to Inspire Your Referral Marketing
According to the National Association of Realtors’ 2023 Member Profile, the typical Realtor earned 24% of their business through referrals in 2022—nearly one out of every four sales. When people are...
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65 Real Estate Infographics + How to Make Your Own & Go Viral
Studies consistently show that when you add colorful infographics to text, your audience’s willingness to read your message increases substantially. Sounds like a perfect way to increase audience...
View Article15 Real Estate Videos Top Agents Use to Generate & Nurture Leads
While it seems like every Realtor is making real estate videos these days, most shouldn’t even bother. Why? They don’t focus on why they’re making videos in the first place—to generate and nurture...
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20 Mind-blowing AI Tools Helping Real Estate Agents Slay
Artificial intelligence (AI) is machine learning that enables computers to complete tasks requiring human intelligence—and it’s here to stay. As more software companies integrate AI into their...
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22 Real Estate Valentine’s Day Ideas to Spark Some Client Love
Valentine’s Day is considered a holiday for lovers and children. However, it is the perfect time to spread the love to your current and past clients, your farm, and your sphere. Most agents overlook...
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12 Clever Ways to Use ChatGPT for Real Estate (+ 17 Prompts)
Artificial intelligence (AI) blasted into our daily lives in a flash, and the real estate industry is feeling the aftershocks. But as jarring as it is, ChatGPT is also emerging as a powerful tool,...
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12 Pinterest Real Estate Marketing Ideas to Boost Your Brand
With more than 482 million users exploring billions of Pins, Pinterest is a goldmine for anything home-related. That’s right, real estate agents, I’m looking at you. Pinterest isn’t just booming—it’s...
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10 Instagram Real Estate Reel Ideas for Agents
Instagram Reels have become essential for real estate agents looking to build their brands, showcase properties, and connect with potential clients. I’ll explore 10 real estate Reels specifically...
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30-Day Content Creation Challenge for Agents
Are you ready to elevate your real estate content? Whether you’ve been in the industry for decades or are just starting, our 30-day content creation challenge will help you boost your social media...
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14 Instagram Hacks From The Broke Agent
Let’s be honest … the only thing that matters in real estate (and in life) is the engagement you get on Instagram. Jokes aside, how people interact with your content certainly affects the reach and...
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